Regional VP Brand Partnerships, Sync and Business APAC, Warner Music
Becky Yeung is the Regional Vice President of Brand Partnerships and Sync at Warner Music in APAC. Helping to drive collaborations between brands and music in more creative, strategic and authentic ways across 13 markets in the region.
She started her career in PR and Advertising in London. She was born in Cali, raised in London and now based in Hong Kong.
Since joining Warner almost 8 years ago, she has led a wide range of award-winning partnerships with some of the region’s leading local and Global brands. Including FIBA (for the Basketball World Cup), NBA, Diageo, AIA, HSBC, various Tourism Boards, Riot Games and more. Working closely with artists from across the world, from local stars to international superstars like Coldplay, Benson Boone, Jason Derulo, Charlie Puth and more.