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NadiaAlken
Creative Director, SOCIALEYEZ
I am a Creative Director with over 15 years of experience building ideas across advertising, digital, and experiential spaces. My background is deeply rooted in art direction. I spent my early career at agencies like J. Walter Thompson and TBWA before moving to Almost Impossible, where my role naturally shifted toward brand strategy and creative leadership.
I enjoy taking complex challenges, like those in the financial or healthcare sectors, and turning them into simple, culturally relevant narratives. Whether the client is a global lifestyle brand or a local government entity, my goal is always to make the work feel human and effortless.
Today, I am at Social-eyez, helping lead a multidisciplinary department of over 70 creatives. My focus is entirely on social-first thinking, developing my team, and pushing for always-on content that people actually want to engage with.